A Sweet Legacy: How One Woman's 30-Year Dedication Transformed a Department Store into a Community Hub
Every December, a heartwarming tradition unfolds at Myer Dubbo—a tradition that has customers and staff alike eagerly awaiting its arrival. But here's where it gets even more special: it's not just about the festive season; it's about the woman behind it all. Denise Power, a customer service worker, has been crafting homemade gingerbread men for three decades, a gesture so cherished that store manager Rheyce Spears admits, 'Everyone fights over it.'
And this is the part most people miss: Denise's gingerbread men are more than just a holiday treat; they symbolize her unwavering dedication to the store and its community. This year marks her 30th anniversary at Myer Dubbo, a milestone that reflects not just her longevity but her impact on generations of local families.
When asked about her journey, Denise humbly reflects, 'I don’t know where the 30 years has gone. Time really does fly as you get older.' Her retail career began long before Dubbo, starting in Newcastle after she had her first child. She worked across various departments—furniture, decor, electrical, and bedding—before returning to her roots in Dubbo with her family.
But here's where it gets controversial: In an era where job-hopping is the norm, Denise's three-decade commitment to a single employer raises questions. Is staying put a sign of loyalty, or does it limit personal growth? Denise's story challenges us to rethink our assumptions about career paths.
Her transition to Myer Dubbo wasn’t seamless. After moving back, she took matters into her own hands, visiting the store to request a transfer. Her initiative paid off, and she’s since worked across nearly every department, from ladies’ fashion to toys, electrical, home entertainment, and now children’s wear. Her adaptability has been key, especially as retail has evolved dramatically with technology. 'Back then, we calculated figures manually,' she recalls. 'Now, everything’s automated.'
Rheyce Spears praises her adaptability, saying, 'Denise is always learning. She’s the first to ask questions or seek help, and that’s rare in any industry, let alone retail.' Her presence is so integral that her absence is immediately felt. 'When Denise’s on leave, people ask, ‘Where is she?’ It’s unusual not to see her,' he adds.
Beyond her work ethic, Denise’s connection with customers is unparalleled. 'I’ve gotten to know so many customers,' she says. 'They’ll stop to chat, ask how I am—it’s a two-way street. If they’re happy, I’m happy.' This generational loyalty is a hallmark of Myer Dubbo, one of Australia’s oldest continually trading department stores. Customers often share stories of being served by Denise, their parents, and even their grandparents.
But here's a thought-provoking question: In an age of online shopping and impersonal transactions, does the role of a dedicated in-store employee like Denise still matter? Or is her impact a relic of a bygone era? We’d love to hear your thoughts in the comments.
Retirement isn’t on Denise’s radar just yet. 'As long as we’re healthy, why stop?' she says. 'I’m not thinking about it now.' For her, the shop floor is where she belongs—greeting familiar faces, embracing change, and, of course, keeping the gingerbread tradition alive each December.
So, here’s to Denise Power—a woman whose 30 years of service have turned a department store into a community cornerstone. Her story reminds us that it’s not just about the job; it’s about the people, the connections, and the legacy you leave behind. What’s your take on the value of long-term dedication in today’s fast-paced world? Let us know below!
